MULTIDISCIPLINARY CREATIVE

lucas cambiano

creativity - strategy - film director

    BUDWEISER - World Cup 2026    
VOLTAREN - Ave Maria
AXE - The man who anti-perspires
TOYOTA HYBRID
REXONA - Honor the feet
HBO - Spanish Launch
AXE - Young & Mature
VOLTAREN - Don´t get stuck in pain
FRIZZÉ - Move it
PERSONAL - Supersim
CASER - Anniversary
SAMSUNG - Equal housework
REXONA - Xtracool
KFC - DUNK
GLOBAL GATEWAY - The Power of & 














     
  
I’ve been doing this for more than 25 years. Creative Director, mostly. Long enough to win awards,
work across different markets, survive several advertising revolutions and realise that,
after all the noise, a good idea is still a good idea.

I’m based in Europe and multidisciplinary by nature.
Strategy, campaigns, film, design, whatever the idea needs to become something real.

I’m also part of Dimonis, a directing and photography project for when the idea needs more than a deck.

At some point, apparently I needed another problem to solve, so I started my own kombucha brand
and... it went on to win a global innovation award. So much for hobbies.

If you want to see more work, know more about me, talk about a project,
throw an idea around or simply have a good conversation about something worth making,
Get in touch.